LaunchpadSport, the specialist marketing consultancy, serving governing bodies in sport, and Rocca, the trailblazing sports technology organisation, today announced a groundbreaking partnership set to transform the sports industry's approach to audience engagement.

Leveraging LaunchpadSport's proven marketing expertise and Rocca's cutting-edge activity data analysis, the collaboration aims to uncover and exploit fresh strategies to reach wider audiences and intensify participant engagement.

"With the fusion of LaunchpadSport's specialist marketing expertise and Rocca's technological prowess, we are poised to redefine how sports entities connect with their audiences. Organisations working with us stand to benefit from detailed analysis and actionable approaches to better engagement. This partnership marks a pivotal moment in the evolution of sports marketing," said Stuart Ridley, Head of Marketing, LaunchpadSport.

As sports organisations globally grapple with the challenge of maintaining fan engagement in an increasingly digital era, this alliance promises a data-driven methodology to identify, understand, and engage with fans and participants in unparalleled ways. By utilising Rocca's sophisticated data analysis tools, teams and organisations can extract actionable insights, enabling them to craft tailored marketing strategies with LaunchpadSport's guidance.

"Marc Rocca, CEO, Rocca stated, "In a world where data is the new gold, our collaboration with LaunchpadSport will ensure that sports organisations are not just rich with data but are also empowered to harness it effectively. Together, we are setting the stage for an era of hyper-personalised experiences in sport."

The partnership will initiate a series of collaborative projects in the coming months, focusing on leveraging real-time activity data to create tailored marketing campaigns, innovative fan engagement strategies, and curated experiences that will resonate with audiences like never before.

For more information about the partnership, or to schedule an interview with representatives from LaunchpadSport or Rocca, please contact Marc Rocca.

About LaunchpadSport

Established in 2022, LaunchpadSport is quickly becoming a leading force in sports marketing. Serving numerous governing bodies in sport, they specialise in designing and executing data-driven bespoke marketing strategies that resonate with today's sports enthusiasts.

About Rocca

Rocca stands at the forefront of sports technology innovation. Their state-of-the-art solutions provide sports entities with unparalleled sports management technologies, shaping the future of fan and participant engagement across the globe.